In April we produced a video for the Breathe LA organization of Los Angeles. Shot with two Panasonic Varicams and edited back at Sloan Productions in San Diego on our high definition non-linear edit system by Bob Sloan. Photographers were Jeff Landie and Jim O’donnell. See the video below.
Director of Photography, Bob Sloan shoots while Lauren Salituro of Intersport conducts an interview with Danielle Paskowitz of Surfers Healing, A Foundation for Autism. Lauren’s feature will air in the CBS Program “Courage in Sports”. Intersport is a long time client of Sloan Productions, relying on us for their many varied projects from commercials and promos to programming for their network shows.
These are my favorite assignments, innovate a way to make it work. On this assignment for ESPN‘s E:60 program, the producer asked for a dynamic shot of a bull charging the camera in High Definition. Combining research, technology, and innovation Bob used an Iconix HD-RH1 camera with a 2.2mm lens mounted in a custom camera mount to shield the camera from the impact and protect the bull from harm. It worked flawlessly.
Now that we’re in a high definition video production world, more attention must be paid to the quality of the makeup job and artist. High definition images have much greater resolution than our old NTSC system showing more flaws in the skin; aging, wrinkles, etc. On a recent shoot for a corporate website video client in San Diego, our makeup artist was Melissa Street, www.EpicMakeUP.com. Melissa has been a professional makeup artist for over twenty years and has worked on feature films; Terminator, Aliens, etc. She used a product that I hadn’t seen before that helps keep facial perspiration, (sweat), from ruining the makeup job. The product is a spray that in effect “seals” the pores temporarily. Called Skindinavia Makeup Fixing Spray, it did a great job during our shoot as we had to use heavy lighting to balance the background scene out the window of the office we were working in. Sloan productions has been producing high definition content and website video production in San Diego for over 30 years, www.sloanproductions.com.