These are my favorite assignments, innovate a way to make it work. On this assignment for ESPN‘s E:60 program, the producer asked for a dynamic shot of a bull charging the camera in High Definition. Combining research, technology, and innovation Bob used an Iconix HD-RH1 camera with a 2.2mm lens mounted in a custom camera mount to shield the camera from the impact and protect the bull from harm. It worked flawlessly.