About the Project
Corporate branding video for medical diagnostics company Quidel promoting their new logo and more refined company mission. The video was shot at Quidel, doctor’s offices, and the HVS-Sloan stage
Director: Bob Shroder
D.P.: Aron Brown
Producer: Jody Spear
Gaffer: Michael Kantrowitz
Editor: Bob Shroder
Quidel Inc., Branding Video
- Selecting and working with professional actors with limited technical skills in a highly technically environment
- Set design and construction
- Location Scouting and logistics.
Camera: Canon C300 camera and lenses.
Studio: HVS-Sloan Communications
Adobe Creative Cloud